Niche-down isn't about picking a tiny topic; it's about owning a specific lens. This course walks through the niche-down framework: topic-vs.-audience-vs.-lens, the overlap test, and three different methods to validate before you commit. You will finish with a niche statement, three content themes, and a one-week validation plan.
What you'll learn
Topic, audience, and lens β the three dimensions of niche selection
The overlap test: how to confirm your niche has demand without copying
Three validation methods you can run in 7 days or less
How to write a niche statement that fits in one sentence
What to do if your niche ends up too small (and the pivot path)
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