LinkedIn native video under-performs Educated Carousels in reach, but outperforms in DM conversion and profile visits. This course teaches the 30β90 second LinkedIn video format, the caption patterns that earn the "see transcript" click, the cross-promotion path from text post to video, and the analytics tabs to watch.
What you'll learn
A 30β90 second LinkedIn video format that earns reach
Caption patterns for native LinkedIn video
Cross-promotion: text post β short video
Analytics tabs to watch for video creators
A weekly 3-video schedule that fits a day job
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