Repurposing long-form YouTube into Shorts is a powerful tactic, but it can hurt if the Short looks like a cheap clip. This course teaches the three Short formats from long-form (highlight, teaser, hot-take), the editing adaptations required, and how to convert Short viewers into long-form viewers.
What you'll learn
Three Short formats from long-form: highlight, teaser, hot-take
Editing adaptations that make Shorts feel native
CTA patterns that convert Short viewers into long-form
When NOT to repurpose a video (and how to know)
A weekly Short output target that fits alongside long-form
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